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2010's Nike Infrared Air Max 90 image
Few shoes seem to hit home with a local audience like the Nike Air Max 90 in infrared, grey, black and white. Despite a semi-regular re-release program (is this Europe's equivalent of a crispy white-on-white Air Force 1?) it just hits fever pitch each and every time that mesh, faux-suede and nylon mesh reappears. We were pretty surprised to see it in the showroom again untampered with - we assumed it might be modified like 2008's premium accompaniment Air Max in matching colours, but nope - here it is, prepped for another drop. The Air Max 90 seemed to be blessed with some beautiful makeups on its release - Spruce Lime on a UMC tip, laser blue, and the women's colourways worth hobbling for, like fluorescent pink and crystal blue were great - but this was the one, bringing out the best in a pioneering design. It might well be Nike's definitive colourway.

Nobody does it like this any more. Ownership on its debut wasn't out the realms of possibility, but whereas the following year's Big Window Air Max seemed more commonplace, this one held a certain rudeboy mystique. If you ever saw some older kid pairing this shoe with Chipies, or clocked a pair on 'Dance Energy' as some kid pretended to be into Oceanic and had a minor epiphany that one day you were going to own that shoe, you weren't alone. It's a perfect shoe.

There must be something in the spirit of 1990, kids who weren't even born then are rocking black-on-black Air Max 90s with a vengeance - that and the era's other envy piece, the Fila F-13. But with the 90, what other shoe unites kids on the street in Mckenzie with pub everymen, students, sneaker hoarders and nostalgics? For added versatility, the look is unisex too. It's easily destroyed too - most shoes look better with a little wear. Not the 90. It needs to be kept pristine - dogged pairs are the footwear of choice for agency chaps called Giles who put them on with a Superdry jacket when they're meeting a "cool" client. Like we said, it's got versatility.

The MX oranges from 2002 had an Air of Infrared, but the 2003 and early 2006 HOA versions were hot property, even though we recall finding both on saleracks - changes in air bubble size, cracking paint and the altered swooshes are irrelevant, these are still double-up material, looking like the 2008 versions to us. Decent. These are set for a June release, we'll be selling 'em and we'll be giving you a heads up on any changes prior to their drop date. Email us to be the first to know when these are available in store.
2010's Nike Infrared Air Max 90 image
2010's Nike Infrared Air Max 90 image
2010's Nike Infrared Air Max 90 image

Comments (21)

Anon on August 12, 2012 @ 17:43

what website are selling these??

Anon on July 21, 2010 @ 02:23

The <a href="http://www.sneakerair.com">Nike Air Max 90</a> is aretro running shoe with Max Air in the heel for comfort and cushioning.running shoe features a leather and mesh upper for durable performance with a high-quality look and feel.

Anon on July 15, 2010 @ 10:53

Try the<a href="http://www.sneakerair.com">Nike Air Max 95</a>, you will feel unsurpassed comfort. It came out in many famous colors. Log in to <a href="http://www.sneakerair.com/">www.sneakerair.com</a> to pick one!

Anon on June 8, 2010 @ 18:21

Used to be my favourite air maxes, something you would cherish and take care of, however, they are getting released far too often now, and to appreciate how classic and sought after that shoe really is, dont think they care anymore, its becoming boring now, dont ruin that shoe nike, and the am90 ostriches almost made me vomit.

Anon on June 8, 2010 @ 18:04

cock

Anon on June 3, 2010 @ 17:50

@ 157, agreed, this is another hype-drop for a shoe that's not even close to the original colour. Every time this gets reissued, I know I will never wear my Max Orange's ever again. Lame and boring, so many good original colours worth re-reissuing than this. Thinking caps please Nike!

Anon on May 20, 2010 @ 07:26

Where are they getting sold from?

Anon on May 8, 2010 @ 21:19

Great article. I had these BITD paired with some baggy pinrolled Chipie jeans and Burlington socks. I have so far missed every re release since I had the originals...but not this time!

Anon on May 7, 2010 @ 20:09

these are savage i had two pairs and will be buyin them again

Anon on May 7, 2010 @ 13:03

Probably the best Air Maxes ever and I will certainly be in the market for another couple of pairs! Bo!!!!!

nchgrv on May 7, 2010 @ 07:22

Nice one, cheers for that gwar.

gwar on May 6, 2010 @ 20:38

typo time! june release.

J-Murda on May 6, 2010 @ 19:36

With 157 on this one. I have the MX Oranges and the shape and colour are on point. Midsole is peeling a bit but still prefer them.

nchgrv on May 6, 2010 @ 19:09

Damn this having to sign in nonsense. But yeah, is that a typo or what?

Anon on May 6, 2010 @ 19:07

In paragraph one you say "here it is, prepped for a June release" then in paragraph 4 you say "These are set for an August release"

Which is it to be?

Anon on May 6, 2010 @ 12:18

Have the originals from back in the day...........Great Sneaker

Plark on May 6, 2010 @ 11:51

Might be my first Nike purchase

Anon on May 6, 2010 @ 11:04

Need 2 pairs please!

157 on May 6, 2010 @ 08:36

The MX Oranges were the closest to the OG's in terms of colour, quality and shape though. The later retros have gone progressively downhill.

Anon on May 6, 2010 @ 02:09

real talk

sirvere on May 5, 2010 @ 21:45

Love that colourway!

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