We caught up with adidas Originals business unit director Torben Schumacher and design director Sam Handy to talk about the reception to the Flux over the last six months and just how few limitations there are the #miZXFLUX project....

Posted by, Gary Warnett on 25 July 2014

We've run an interview with Sean McDowell here before (back in summer 2008), but who would have thought Lunarlon would be embraced like it was? Nike Free turning ten has made us feel elderly and the current brace of flagship flexible footwear bearing those siped soles showcases some of the most significant changes to the patterning in a while and gives some of the more anonymous...

Posted by, Gary Warnett on 23 April 2014

The thing about Nike Air Max is that Nike went so ham with the concept that there were bound to be casualties. Even today, the emphasis is based upon the same old models….zzzzzzzz. Sorry, we dozed off a little there. Do you want to see another AM1 top ten? Or hear the Pompidou story again and again? And who told the 180 that it was allowed to be an Air Max? The Big Window is the only 1991 Max we answer to...

Posted by, Gary Warnett on 26 March 2014

With shoes, you know the model name, you might know the colourway and you know the athlete (though the non yankophiles out there might struggle sometimes), but the designer might be a mystery to the uninitiated. Who would be nerdy enough to know a designer's name? Well, we do, but that's our job. There's loads of masterminds out there worthy of calling out - Ken Link, Tracy...

Posted by, Gary Warnett on 11 March 2014
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